Previously only utilizing Sketch, Urban Outfitters and our family brands where met with the directive of implementing Figma across the URBN enterprise. Doing so would allow our site and app styles to be shared transparently between the UO brand team and our white label team at URBN. On a more granular level it also presented the opportunity to create a new component library within our internal design system - a feature unique to the Figma platform - which would allow us to implement updates globally across our design files. Page elements, color and text libraries would now align names with their codebase counterpart, enabling seamless language amongst developers and designers.

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Urban Outfitters + Anthropologie Customers